Delicious Gourmet Candy in Madison, WI
Party, Event Planning, and More
Lily’s Magical Treats specializes in custom cotton candy, popcorn, and candy favors that feel intentional, elevated, and a little bit magical. Whether you’re planning a wedding, hosting a corporate event, or celebrating a birthday at home in the Madison, WI area, we offer both full-service catering and beautifully packaged treats to fit a range of needs and budgets.
Every order is crafted with care, creativity, and attention to detail — because even the smallest moments deserve something special.
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Lily’s Magical Treats
Lily’s Magical Treats began with a big idea from a little girl and a cotton candy machine bought on a whim. What started as a fun family experiment quickly grew into something more — a creative, family-run business built around celebration, connection, and joy.
Over the years, that original spark has turned into thoughtfully crafted sweet treats for weddings, corporate events, birthdays, fundraisers, and community gatherings throughout Wisconsin.
We believe treats should feel intentional and inclusive — whether that means offering dye-free options, creating allergy-friendly alternatives to traditional desserts, or designing custom candy experiences that reflect each client’s vision.
At the heart of everything we do is family, creativity, and a genuine love for helping people celebrate life’s moments — big and small.

Lily
Boss Baby

Tiffany
Boss Mama

Duncan
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What Our Customers Are Saying About Us
Frequently Asked Cotton Candy Questions
Do You Have a Storefront? Do You Work Out of a Certified Kitchen?
We do not have a storefront but work out of a certified kitchen in Madison, WI and ship many of our products nation wide.
Are you allergy friendly?
Our cotton candy and lollipops are vegan, gluten-free, and nut-free by recipe. We also offer dye-free options for both cotton candy and lollipops.
All treats are produced in a shared commercial kitchen that may process common allergens. While we do not typically share equipment for our products and sanitize all surfaces between uses, we cannot guarantee an allergen-free environment.
If you have specific allergy concerns, we’re happy to discuss options and help you determine the best fit.
Do you offer event services as well as shipped treats?
Yes! We offer both custom event services in the Madison, Wisconsin area and shipped treats available nationwide. Event services include catering, candy carts, and rentals, while our shop offers select items for shipping or local pickup.
What types of events do you work with?
We work with a wide range of events, including weddings, corporate events, birthday parties, school and community events, fundraisers, and more. Our offerings range from full-service experiences to custom favors and rentals.
How far in advance should I book for an event?
We recommend booking as early as possible, especially for weddings and larger events. Availability can be limited during peak seasons, and dates are only secured once a deposit is received.
Can I customize treats for my event or brand?
Absolutely. Many of our treats can be customized with colors, flavors, packaging, and even edible images or logos, depending on the product and timeline.
How Long Does the Cotton Candy Last?
Cotton candy is best eaten immediately, but our cotton candy should have a shelf life of about 3-4 weeks or longer in a cool, dry place so long as the package hasn’t been opened or moved vigorously.
What Flavors Do You Have?
Our flavors can be found here. We love doing custom orders, so feel free to mix flavors to create something new!
What Cotton Candy Colors Are Available?
All of our cotton candy is natural white. We are happy to customize your order with colors! We can add food coloring to match your desired color scheme.
Do you offer options for different budgets?
Yes. We offer a range of options, from full-service catering to rentals and pre-packaged treats, allowing us to work with a variety of event styles and budgets.
Do you offer fundraising or pop-up services?
Yes! We partner with schools, nonprofits, and event organizers for fundraising events and pop-ups where we sell treats directly to guests.
What’s the difference between candy cart services and rentals?
Candy cart services are fully staffed, full-service experiences designed for larger events. Rentals allow clients to operate machines themselves using our smaller carts and equipment.
Planning an event or looking for something sweet?
Whether you’re hosting a wedding, corporate gathering, birthday, fundraiser, or community event, we’d love to help you find the right fit.

















